Public administration has the most demanding design challenge of all sectors: services that must work for 100% of citizens, including those with fewer digital skills, less technological access or a disability. Accessibility here is not an option — it is a legal obligation. And inclusive design is not an abstract ethical principle — it is the minimum standard.
Added to this is the political and organizational complexity of administrations: multiple departments, multiple inherited systems, multiple levels of government. Designing well in this context requires patience, change management skills, and the experience of having navigated that environment before.
We work with city councils, autonomous communities and public organizations in the digitalization of services that impact the daily lives of millions of people.
What we do in this sector:
- Design of digital services for citizens: procedures, portals, mobility apps and urban services
- Accessibility in accordance with WCAG 2.1 AA and European digital accessibility regulations
- Design of experiences with AI for intelligent administration: procedure assistants, personalization of services
- Experience architecture for multi-service and multi-audience portals
- DesignOps and governance consulting for public digital teams
Clients in this sector:
Madrid City Council · Generalitat de Catalunya · Generalitat Valenciana · General Council of Pharmaceutical Colleges · Digital Agency of Andalusia
